TVOT 2018: 7Park data tracks path from SVOD to Amazon purchase DetailsJoseph O'Halloran | 06 December 2018 Intelligence company 7Park Data has announced the availability of OTT Stream to Shop, a new data intelligence product that tracks and analyses the purchase behaviours of US consumers after viewing TV and movie titles on leading subscription video-on-demand platforms.Users will be able to analyse the product categories and specific brands purchased by Netflix, Hulu, and Amazon Prime Video viewers on up to 60 days after watching TV and film titles on those services and then compare that data with the average viewer to understand relative preference for brands and types of products.By, says the company,