-
Super Moderator
UK Culture Secretary calls on broadcasters to adapt to new age of diversity
UK Culture Secretary calls on broadcasters to adapt to new age of diversity Details Editor | 19 September 2019 In a bid to enable mass audiences to be inspired by the achievements of the countrys female sport stars, UK Secretary of State for Digital, Culture, Media and Sport Nicky Morgan has urged the nations broadcasters to ensure that the biggest events in womens sport become listed events on free-to-air TV. Listed events are those parts of the UK sporting calendar are regarded as being of national importance and which regulators insist are shown to the largest possible audiences over the nations free to air channels. There are two groupings of such events. Group A covers Live broadcasts and includes the Olympic Games, the FIFA World Cup finals, the FA and Scottish FA Cup finals, the Grand National and the Wimbledon tennis finals. Group B covers free-to-air highlights of events such as cricket test matches played in England, non-finals play at Wimbledon and the Open Golf championship. In her first major speech as Culture Secretary, Morgan confirmed she has written to TV rights holders to advocate adding major womens sporting events to the crown jewels list bringing parity with the mens events on the list. Speaking at the RTS conference, Morgan said: A record-breaking 28.1 million people tuned into the Womens World Cup. I want to build on this momentum and make sure future generations of female sporting talent can be inspired by who they see on their screens. So today I can announce that I have written to the relevant rights holders to seek their views about adding womens sporting events to the listed events regime. So where a mens event is listed, the womens equivalent would be too. This would be an important step in giving female sporting talent the coverage they deserve and putting mens and womens sport on an equal footing at last. Morgan also encouraged public service and commercial broadcasters to do more to secure their future by working together and becoming as adaptable to change as international rivals such as Netflix and Amazon. She also called on UK broadcast regulator Ofcom to think big in its upcoming review of public service broadcasting, saying that ambitious regulatory reform could be needed to reflect a changing sector.
-
Posting Permissions
- You may not post new threads
- You may not post replies
- You may not post attachments
- You may not edit your posts
-
Forum Rules